AS the lights dimmed and the crowd erupted into cheers, something magical happened at the Coldplay concert held in Kuala Lumpur on November 22 last year.
It wasn’t just the electrifying performance or the breathtaking visuals that captivated the audience, it was the remarkable display of civic-mindedness that unfolded as the night came to a close.
In an age where environmental consciousness is paramount, the collection of the synchronised LED wristbands known as Xylobands after the show became a symbol of Malaysia’s commitment to sustainability and community responsibility.
With an impressive 91% of wristbands returned, Malaysia stood tall among nations, trailing only behind Japan (97%) and Denmark (96%) in this measure of civic engagement.
Singapore also recorded a return rate of 91%, while Thailand and the Philippines recorded 89% and 87%, respectively.
This achievement speaks volumes about the character of Malaysian concertgoers. It demonstrates a collective understanding of the importance of small actions in contributing to a larger cause.
By returning their wristbands, attendees not only helped reduce waste but also showed a deep respect for the environment and a willingness to support efforts aimed at preserving it.
But this accomplishment goes beyond mere environmental stewardship – it reflects the spirit of unity and cooperation that permeates Malaysian society.
In a world often divided by differences, the Coldplay concert served as a reminder of our shared humanity and the power of coming together for a common purpose.
Furthermore, it highlights the role of cultural events in fostering civic-mindedness and social cohesion.
Music has a unique ability to transcend barriers and unite people from all walks of life. The Coldplay concert provided a platform for Malaysians to connect, not only with the band’s music but also with each other, forging bonds that extend beyond the confines of the concert venue.
Furthermore, the overwhelming attendance at Coldplay’s concert in Kuala Lumpur speaks volumes about the band’s enduring popularity and the cultural significance of their music.
Garnering a staggering 81,812 concertgoers in a single night, the Music of the Spheres World Tour became Coldplay’s most-attended concert in their history.
This tremendous success, coupled with an estimated profit of RM51 million, surpasses even their acclaimed 2017 show in Croke Park, Ireland.
As we celebrate Malaysia’s achievement in the Xyloband collection, let us also recognise the importance of continuing this momentum.
Sustainability is not a one-time effort but a journey that requires ongoing commitment and participation from all members of society.
Whether it’s reducing single-use plastics, conserving energy, or supporting local initiatives, every action counts in building a more sustainable future.
In the end, the success of the Xyloband collection at the Coldplay concert serves as a shining example of Malaysia’s civic-mindedness and collective spirit.
It demonstrates what can be achieved when individuals come together with a shared purpose, reminding us that, as Malaysians, we have the power to make a difference – one wristband at a time. – February 9, 2024
Julie Jalaluddin is the assistant sports editor of Scoop