KUCHING – The Rainforest World Music Festival (RWMF) 2025 opens its gates today, ushering in a three-day celebration of global music and environmental consciousness beneath the lush canopy of Sarawak Cultural Village.
Now in its 28th year, the internationally acclaimed event runs from June 20 to 22 and is expected to draw an estimated 30,000 visitors to the foothills of Mount Santubong. This year’s theme, “Connections: One Earth, One Love”, reflects both the festival’s artistic journey and its growing emphasis on sustainable practices.
Final preparations at the venue were in full swing on Wednesday, with workers completing stage setups, testing sound and lighting equipment, and establishing food and merchandise booths.
Volunteers, organisers and vendors have been working tirelessly to ensure a seamless experience for attendees.
Over 170 performers from 20 countries are slated to perform across multiple stages.
The headliner, Earth, Wind & Fire Experience by Al McKay, is among the major international acts expected to energise the crowd. Other highlights include Japan’s Seppuku Pistols, New Zealand’s Rob Ruha, Thailand’s Paradise Bangkok Molam International Band, and Siberian ethnic fusion group Otyken.
Malaysia’s own musical talent will be well represented, with Sarawakian groups At Adau, Buluh Berkocak, and Meruked set to deliver modern takes on traditional Bornean sounds.
In keeping with its green credentials, RWMF has banned single-use plastic drink bottles from the site, encouraging patrons to bring reusable containers. Other initiatives include recycling stations, water refill points, and forest replanting efforts supported through ticket sales.
Speaking earlier this week, Sarawak’s Tourism, Creative Industry and Performing Arts Minister, Datuk Sri Abdul Karim Rahman Hamzah, said the state’s push for environmentally responsible events sets it apart within the region’s competitive live music landscape.
“We want festival goers to not only enjoy the music, but also understand their responsibility towards the environment,” he said.
“This sustainability-first approach is also applied to other events organised through the Sarawak Tourism Board and Business Events Sarawak.”
He noted that the RWMF continues to be a cornerstone of Sarawak’s performing arts scene, alongside other high-profile concerts such as those by Boney M and the upcoming Air Supply performance.
Looking ahead, Abdul Karim said improved infrastructure and connectivity would be key to hosting larger events. Plans are in motion to establish Sarawak’s own airline by the end of next year, alongside the development of a second Borneo Convention Centre with a 10,000-capacity hall.
“Across Asean, music festivals are mushrooming, and Sarawak is no exception,” he added. “With the right infrastructure, connectivity and values, Sarawak is well positioned to elevate its performing arts sector to the global stage.”
In addition to evening concerts, the festival offers daytime workshops, cultural showcases and craft exhibitions, providing attendees with immersive experiences in both music and local heritage. — June 20, 2025